Masai Shuka, also referred to as the African blanket is a traditional clothing of the Masai people, the world known semi-nomadic tribe from East Africa. The strong and thick cloth is so popular with the Masai as it serves as a good protection from the harsh weather and terrain of the Savannah. Our original Masai Shukas are produced in Kenya and come in the different typical Masai colors.
By producing locally, we do not only want to create employment but also aim to be a fair employer. We are therefore a member of the World Fair Trade Association WFTO and therefore adhere to the 10 fair trade principles: Opportunities for disadvantages producers, Transparency & Accountability, Fair Trade practices, Fair Payment, No Child and Forced Labour, No Discrimination, Good Working Conditions, Capacity Building, Promote fair Trade and Respect for the Environment. If you want to learn more about the World Fair Trade Standards please visit WFTO website We are proud that some of our employees have been with us since the company was founded thirty years ago.